BuyrMind

Search & AI Visibility

Get found in search. Get understood by AI.

Help your business get found in search and understood by AI answer engines: Google, ChatGPT, Gemini and Perplexity.

Understand Your CustomersWhat is AI Search Optimization?

What's published

  • Your website
  • Google Business Profile
  • Reviews
  • Structured data
  • Mentions elsewhere

Your business, understood

Clear facts. Useful answers. Real authority.

Where it shows up

  • Google search
  • Google Maps
  • AI answers: ChatGPT, Gemini, Perplexity
Fig. 1 · Schematic: what's published about you shapes where you show up.

AI Search Optimization

SEO + AEO + GEO. One job: be easy to understand.

Customers now ask Google, and AI tools, the same questions. The answers draw on the same foundations.

SEOSearch engine optimisation
Help search engines find, understand and rank your pages.
AEOAnswer engine optimisation
Be the clear, direct answer to a question: featured answers, voice search, AI overviews.
GEOGenerative engine optimisation
Be described accurately when AI tools like ChatGPT, Gemini and Perplexity write an answer.

What's included

From the basics to AI visibility.

Get found in search, and understood by AI answer engines.

  • SEOThe foundations that help search engines find and rank your pages.
  • Local SEOShow up when people nearby search for what you do.
  • Google Business Profile optimisationAnswer the questions people ask before they visit.
  • Content strategy for searchPages that answer what customers actually search.
  • Technical SEOSpeed, indexing and site structure, fixed.
  • Structured dataMachine-readable facts about your business and services.
  • AI Search OptimizationSEO + AEO + GEO: help AI answer engines understand you.
  • AI visibility analysisHow ChatGPT, Gemini and Perplexity describe you today.
  • Content authorityOriginal, expert content worth referencing.
  • Citation and entity optimisationConsistent facts about you across the web.

How we start

Start with the questions, not the keywords.

  1. 01

    Hear the questions

    What customers search and ask before they choose, in their own words.

  2. 02

    Check the picture today

    How Google, maps and AI tools currently describe you, and your competitors.

  3. 03

    Fix the foundations

    Site structure, speed, structured data, listings and consistent business facts.

  4. 04

    Build authority

    Useful, original content that answers real questions better than anyone else.

  5. 05

    Measure and adjust

    Visibility, enquiries and what AI tools say about you, checked regularly.

Questions

Straight answers.

  1. Q01Can you guarantee a top ranking, or that ChatGPT will recommend us?

    No, and be wary of anyone who does. Search engines and AI tools decide for themselves and change often. We work on the things that make visibility more likely, and report honestly on what moves.

  2. Q02Does AI search replace SEO?

    No. AEO and GEO build on SEO. Strong search fundamentals, useful content, authority and clear structured information support both.

  3. Q03How do AI tools decide what to say about a business?

    Each works differently. In general they draw on pages they can access, sources they trust and facts that agree with each other. Clear, accurate, consistent information gives them less to guess.

  4. Q04We're a local clinic or restaurant. Is this relevant?

    Very. Local SEO and a well-kept Google Business Profile are often the first things to fix, and the same facts feed AI answers about places nearby.

The next step

Find out what search, and AI, says about you.

Tell us who you want to be found by. We'll start with what they're asking.

Understand Your CustomersSee all services